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Ridiculous Ambitions
On making wine, and other impossible pursuits
Aug 10
•
Sara Danese
16
4
3
July 2026
Everyone Said It Was an Obvious Buy. The Numbers Say Otherwise.
Revisiting My First Prediction
Jul 28
•
Sara Danese
9
8
3
From Everyday Drinking: In Praise of Older White Wines
n my latest piece for Everyday Drinking, I ask why we treat white wine like milk...
Jul 21
3
2
1
From Tim Atkin: Marketing Natural Wine
The full article was originally published on timatkin.com
Jul 16
•
Sara Danese
5
3
Other reasons to buy wine
(And to read In the mood for wine... )
Jul 9
•
Sara Danese
24
5
3
June 2026
Fair to Whom? On the Price of Pokémon Cards, Bordeaux En Primeur, and Other Things Worth Exactly What Someone Will Pay
The wine world loves moral language but the market doesn't care.
Jun 30
•
Sara Danese
13
11
4
Is the Wine Market's "Recovery" Actually a Death Rattle?
Prices are rising and buyers are returning. So why does the industry look more fragile than ever?
Jun 24
•
Sara Danese
27
14
10
From Everyday Drinking: People in Dallas Don’t Drink What We Drink.
What wine lists in Big D, Robert Parker, selling Prosecco in China, and an analysis of 172,000 wine listings taught me about how taste is made.
Jun 17
•
Sara Danese
5
1
Why Wine Investment Scams Keep Happening
A look at the grey areas of wine investment to understand why wine scams are so painfully common
Jun 8
•
Sara Danese
9
2
From the FT: "Your wine collection may be worth less than you think"
Alan Livsey talks about three main factors when it comes to valuing fine wine in his excellent FT piece.
Jun 1
•
Sara Danese
5
1
May 2026
The simple framework I use to judge EP pricing (Part II)
Are this year’s release prices actually fair so far?
May 18
•
Sara Danese
7
2
3
From Everyday Drinking: "I Looked at 1,000 Wine Lists. The Data Says the State of Fine Wine is Boring and Overpriced."
I studied the numbers from 1,063 Michelin-starred wine lists. I thought I'd uncover hidden gems, but that’s not what I found.
May 13
•
Sara Danese
11
1
1
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